Local Ways to Promote and Advertise Your Business in Wisconsin
Here’s a list of local advertising options in Wisconsin that could help promote your services:
1. Local Newspapers
Milwaukee Journal Sentinel: The largest newspaper in Wisconsin, great for reaching a broad audience.
The Cap Times (Madison): Focuses on news in Madison and surrounding areas.
Wisconsin State Journal: The daily newspaper in Madison and southern Wisconsin.
Green Bay Press-Gazette: Popular in Green Bay and northeastern Wisconsin.
2. Local Radio Stations
iHeartRadio (Wisconsin stations): Offers advertising on multiple stations across the state.
Entercom Milwaukee: Operates several popular stations in the Milwaukee area.
Wisconsin Public Radio (WPR): Provides sponsorship opportunities to reach a statewide audience.
Midwest Family Broadcasting (Madison, Eau Claire, La Crosse): Has stations across the state catering to different demographics.
3. Local TV Stations
WISN-TV (ABC affiliate, Milwaukee): Local news and programming in Milwaukee.
WISC-TV (CBS affiliate, Madison): Offers local advertising in southern Wisconsin.
WLUK-TV (FOX affiliate, Green Bay): Covers northeast Wisconsin.
WKOW-TV (ABC affiliate, Madison): Advertising opportunities for the Madison area.
4. Local Magazines
Milwaukee Magazine: Focuses on lifestyle, business, and events in Milwaukee.
Madison Magazine: Covers lifestyle, dining, and business in the Madison area.
BRAVA Magazine (Madison): Targets women in business and lifestyle in Madison.
5. Local Online News Platforms
OnMilwaukee.com: An online lifestyle, entertainment, and news platform covering Milwaukee.
Madison365.com: Focuses on news, events, and issues affecting communities of color in Wisconsin.
Wisconsin Rapids Daily Tribune: Offers digital advertising for central Wisconsin.
6. Community Bulletins & Local Organizations
Chambers of Commerce (Madison, Milwaukee, Green Bay): Many local Chambers offer advertising opportunities through newsletters, events, and digital platforms.
Wisconsin Small Business Development Center (SBDC): Great for networking and reaching local entrepreneurs.
Community Bulletin Boards: Libraries, cafes, and community centers often have bulletin boards where you can post flyers.
7. Local Event Sponsorship
Wisconsin State Fair: Offers advertising and sponsorship opportunities.
Summerfest (Milwaukee): A major music festival where you can sponsor or advertise.
Local Farmers’ Markets & Fairs: Reach local audiences through event sponsorships.
8. Local Social Media Groups
Facebook Community Groups: Many cities in Wisconsin have community or business promotion groups.
Nextdoor: Local advertising on this neighborhood-focused platform can be very effective.
9. Local Influencers
Partnering with Wisconsin-based influencers: Consider collaborations with local Instagram, TikTok, or YouTube influencers for targeted digital promotions.
10. Local Billboards and Signage
Lamar Advertising: Offers billboard advertising in Wisconsin, with coverage in major cities and highways.
Adams Outdoor Advertising: A popular billboard provider, especially in the Madison area.